“I am” Donation
"I am" Donation A donation project that encourages everyone in the world to be themselves.
- "I am" Donation
We hope that everyone in the world will be able to play an active role in their own way by saying "I am" (= to be me).
With this wish in mind, ARTIDA OUD's "I am" Donation Project will donate up to 1,100 yen per item.
The bracelet is made of colored stones suitable for summer, with motifs of the sun, moon, and stars with shimmering diamonds. The bracelets are designed with delicate beads, and we recommend layering a few of your favorite colors to enjoy layering on your wrist.
We would like to introduce our new items along with the meaning of each stone.
Rutile quartz x sun motif
A sun motif is attached to a quartz rutile quartz bracelet with shimmering gold lines. The sun is also loved as a talisman, as it is believed to ward off evil and to give life force.
Rutile quartz.
Rutile quartz is a mysterious stone with beautiful needle-shaped rutile (mineral) trapped in the crystal. Since ancient times, sharp points have been regarded as a symbol of protection against evil. Rutile, formed by the power of nature, is said to enhance the power of quartz, improving concentration and insight and encouraging people to take the first step toward their dreams.
[I am donation] rutilated quartz sun bead bracelet 5,500yen (with tax)Peridot and moon motif
A green peridot bracelet, like an olive bathed in the sun, is accompanied by a moon motif. Among the mysterious moon motifs, the crescent moon is considered a wish-fulfilling talisman.
Peridot
Peridot means "golden stone" in Greek. In ancient Egypt, peridot was worshipped as the sun god symbolizing the "golden sun. Peridot is a stone of hope that brightens our hearts and gives us courage, eases negative emotions and stress, and supports us to shine beautifully from the inside.
[I am donation] peridot moon bead bracelet 5,500yen (with tax)Lapis Lazuli and Star Motif
This deep blue lapis lazuli bracelet, reminiscent of Mother Nile, is adorned with a star motif. The motif, inspired by the twinkling stars in the night sky, is imbued with the meaning of hope.
Lapis Lazuli
Lapis lazuli has been revered as a "holy stone" in many parts of the world. In Egypt, it was sometimes given a value comparable to gold as a talisman of the highest power. It is said to have the power to purge not only evil spirits from the outside, but also evil thoughts from within, thereby eliminating negative emotions and allowing creativity to flourish by seeing the truth.
[I am donation] lapis lazuli star bead bracelet 5,500yen (with tax)
Turquoise and sun motif
A beautiful sky-blue turquoise bracelet with a sun motif.
Turquoise."
The brilliant clear blue color of turquoise is said to bring happiness and prosperity. It gives courage, enhances decisiveness, and helps people realize their dreams through unwavering faith. It is also powerful as a charm against evil and as a traveler's talisman, and has been said to warn of impending danger.
[I am donation] turquoise sun bead bracelet 5,500yen (with tax)
Mother-of-pearl and moon motif
A gentle milky-white mother-of-pearl bracelet with a moon motif.
Mother-of-pearl
It is said to bring out a woman's beauty, softness, and elegance, and enhance her charm, affection, and tenderness. Mother-of-pearl is also a symbol of fertility and prosperity, and has long been used as a talisman for child rearing, as well as a symbol of birth and rebirth. It is also believed to gently heal a wounded heart.
[I am donation] MOP moon bead bracelet 5,500yen (with tax)
Hessonite garnet and star motif
A chic brick-colored hessonite garnet bracelet with a star motif.
Hessonite garnet.
In medieval Europe, the red color of garnets symbolized blood and was worn as a talisman for soldiers going to war to bring them back alive. Garnets, which symbolize fruitfulness, are said to help people overcome difficulties and bring their accumulated efforts to fruition, leading them to success.
[I am donation] hessonite garnet star beads bracelet 5,500yen (with tax)
The opnner tattoo stickers add color and a message to bare summer skin.
"I am" Donation project was launched with Mr. Iwatani, designer of the very popular tattoo sticker brand "opnner", who believes that "tattoos are the best encouragement and eternal jewelry", and has been expanding the circle of The bracelets are designed to match with the new bracelets.
We asked him to draw motifs of the sun, moon and stars to match our new bracelets. The chic black-colored tattoos look great on bare summer skin. We hope you will enjoy the balance of the jewelry and the bracelets.
Donations will go to support developing countries in India."
The "I am" Donation project started in 2019. In April 2023, we will re-launch the "Children's Education Improvement Program" in Bihar, India, with a newly accumulated donation of 10 million yen. The program aims to improve children's early education environment by constructing six kindergarten classrooms, improving the skills of kindergarten teachers, and raising awareness among parents.
We hope that by wearing a colored cord bracelet with a little sparkle, our thoughts will reach children far, far away. We sincerely hope that together with you, we can continue to spread smiles all over the world.
Learn more about the "I am" Donation Project